Slab Contrasted Erty 2 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, sports branding, signage, rugged, confident, retro, industrial, athletic, impact, durability, vintage display, bold branding, poster utility, blocky, bracketed, ink-trap feel, compact, sturdy.
A heavy slab-serif with broad proportions, sturdy verticals, and compact internal counters. The serifs read as squared and bracketed, with notched joins and cut-in corners that create a subtle ink-trap feel at some stroke intersections. Curves are full and slightly squared-off in their terminals, giving bowls and rounds a chunky, engineered look. Overall rhythm is dense and even, with strong presence in both uppercase and lowercase and clear, high-impact numerals.
Best suited for display settings where strong emphasis is needed: headlines, posters, labels, and bold packaging. It can also work well for athletic or industrial branding and short, punchy signage copy, especially at larger sizes where the interior shapes stay open and the notched details remain crisp.
The tone is bold and no-nonsense, combining a vintage poster sensibility with a utilitarian, workwear character. Its chunky slabs and squared details project toughness and reliability, while the notched shaping adds a distinctive, crafted flavor rather than a purely geometric feel.
The design appears intended to deliver maximum visual impact with a classic slab-serif foundation, emphasizing sturdy silhouettes, compact counters, and distinctive notched/bracketed slab details for a memorable, rugged voice.
In the sample text, the weight and tight counters make paragraphs visually dark, emphasizing headline-like impact over airy texture. The uppercase forms are especially commanding, and the numerals match the letterforms in mass and stance for consistent display use.