Sans Superellipse Orbuy 1 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Rice' by Font Kitchen, 'Corelia' by Hurufatfont, and 'Cairoli Classic' by Italiantype (names referenced only for comparison).
Keywords: headlines, branding, posters, ui labels, packaging, confident, modern, clean, utilitarian, friendly, clarity, impact, modernity, simplicity, versatility, geometric, superelliptic, blocky, rounded, compact.
This typeface is a sturdy sans with compact proportions and smooth, rounded-rectangle construction in its curves. Stroke weight is consistent throughout, with broad bowls and apertures that stay relatively tight, producing a dense, efficient texture in text. Terminals are generally blunt and squared-off, while corners and joins are softened, giving round forms (like C, O, and 0) a superellipse feel rather than a pure circle. The lowercase shows a single-storey a and g, short ascenders, and straightforward, no-nonsense forms; figures are similarly compact and robust.
It works well for headlines, brand marks, and promotional typography where a strong, compact sans is needed. The blunt terminals and steady strokes also suit UI labels, signage-style messaging, and packaging that benefits from a bold, clean voice.
The overall tone is contemporary and matter-of-fact, projecting clarity and firmness without feeling sharp or aggressive. Its softened geometry adds an approachable edge, making it feel practical and modern rather than strictly technical.
The design appears aimed at delivering a modern geometric sans with superelliptic roundness—maximizing impact and consistency while keeping letterforms simple, sturdy, and easy to set in contemporary layouts.
In the sample text, the heavy color and tight internal spaces create strong presence at larger sizes and in short blocks, while the rounded geometry keeps the rhythm even and controlled. The design reads as intentionally simplified, prioritizing solidity and uniformity over calligraphic nuance.