Sans Normal Lykit 7 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Actay' by Arodora Type, '2030' by Noir Typo, 'Bozon' by ROHH, 'Grold' and 'Grold Rounded' by Typesketchbook, and 'Montilla' by Zafara Studios (names referenced only for comparison).
Keywords: posters, headlines, branding, sports, packaging, confident, sporty, upbeat, retro, high impact, sense of motion, display clarity, friendly boldness, slanted, rounded, compact, blunt, blocky.
A heavy, right-leaning sans with rounded bowls and broadly squared terminals that create a dense, compact silhouette. Curves are smooth and generous (notably in O/C/G and the lowercase a/e), while joins and diagonals are cut with crisp, angled ends that add speed and direction. Counters are relatively tight and apertures are modest, giving the face a punchy, poster-like color. Figures follow the same chunky, rounded construction with sturdy diagonals and minimal interior space, keeping the overall rhythm bold and cohesive.
Best suited to headlines, posters, and prominent callouts where a dense, high-impact word shape is desired. It also works well for branding marks, sports and event graphics, packaging fronts, and digital banners where the slant can imply motion and urgency. For longer passages, it will generally perform better in short bursts—subheads, labels, and emphasis—than in extended body text.
The combination of extreme weight and forward slant reads energetic and assertive, with a sporty, promotional tone. Its soft-rounded forms keep it friendly rather than aggressive, while the sharp diagonal cuts add momentum and a slightly retro display flavor.
Likely designed as a high-impact italic display sans that balances geometric roundness with angled cuts to convey motion. The intention appears to be strong visibility and a contemporary promotional voice, while maintaining approachable, rounded letterforms.
Uppercase forms feel stable and geometric, while the lowercase introduces more playful, single-storey shapes and broad curves that increase informality. The heavy weight can cause smaller sizes to darken quickly, so it visually favors larger settings and shorter messages where the strong mass becomes an asset.