Sans Normal Ulbub 22 is a light, narrow, medium contrast, upright, short x-height font.
Keywords: book text, editorial, magazines, literary titles, invitations, refined, literary, classic, calm, formal, text reading, editorial tone, classic voice, space economy, typographic refinement, open counters, high contrast feel, oldstyle figures, bracketed serifs, calligraphic stress.
A delicate text face with slender strokes and clearly modulated curves that create a gentle, calligraphic rhythm. Letterforms are compact with tight sidebearings and a noticeably low x-height, giving the lowercase a crisp, vertical presence. Serifs are small and bracketed, and curves show a subtle diagonal stress—especially in rounded letters—while terminals remain clean rather than ornamental. Numerals appear oldstyle with ascenders and descenders, matching the text-oriented proportions and reinforcing an editorial texture.
This font is well suited to editorial typography such as books, essays, and magazine text where a refined, traditional voice is desired. It can also work effectively for literary headings, pull quotes, and formal print pieces like programs or invitations, especially when paired with generous leading and margins.
The overall tone is elegant and bookish, suggesting measured sophistication rather than display exuberance. Its restrained detailing and calm contrast read as traditional and trustworthy, with a quiet formality suitable for long-form settings.
The design appears intended as a readable, traditional text face that balances economy of space with an elegant, classic page color. Its modest contrast, low x-height, and oldstyle numerals point to a typographic brief centered on editorial tone and long-form composure rather than overt display styling.
Round letters (like C, O, and e) stay open and airy, helping counters remain legible despite the narrow set. The uppercase feels slightly more monumental and classical, while the lowercase carries much of the font’s personality through its modest serifs and softly tapered strokes.