Sans Normal Nubos 18 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Steradian' by Emtype Foundry, 'Mont Blanc' by Fontfabric, and 'Goga' by Narrow Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, modern, confident, playful, high impact, approachability, clarity, contemporary branding, rounded, geometric, chunky, compact, clean.
This typeface is a heavy, rounded sans with broadly geometric construction and smooth, circular bowls. Strokes are uniform and solid, with minimal modulation and softly finished terminals that keep shapes clean and uncomplicated. Counters tend toward round and open, while joins are sturdy, producing a compact, blocky texture that holds together well at display sizes. The overall rhythm is even and stable, with simple forms and clear silhouettes across caps, lowercase, and numerals.
Best suited to headlines, posters, packaging, and bold brand marks where a strong, friendly presence is needed. It also works well for signage and social graphics, and can handle short UI labels or buttons when ample spacing and size are available.
The tone is confident and approachable, combining a strong voice with a friendly, contemporary feel. Its rounded geometry reads as upbeat and slightly playful, making it feel energetic without becoming decorative.
The design appears intended to deliver maximum impact with simple, rounded geometry—prioritizing legibility and a warm, contemporary personality in display-driven applications.
The font’s weight creates strong figure–ground impact and a dense typographic color, especially in multi-line settings. Round letters like O/C/Q emphasize the circular theme, while the numerals are similarly robust and easy to spot, supporting attention-grabbing layouts.