Sans Normal Hilem 15 is a light, normal width, monoline, upright, normal x-height font.
Keywords: ui text, branding, headlines, packaging, signage, friendly, clean, modern, approachable, playful, approachability, clarity, modernity, simplicity, rounded, soft, geometric, open, airy.
A rounded sans with smooth, monoline strokes and generously curved corners throughout. Curves lean toward circular construction, with open apertures and simplified joins that keep shapes clear and uncluttered. Proportions feel balanced and moderately wide, with a steady rhythm and even color in text. Numerals and capitals echo the same soft geometry, producing a cohesive, contemporary texture.
Well suited to UI and product text where a soft, modern tone is needed, as well as branding systems that want friendliness without becoming informal. The rounded geometry also works well for short headlines, packaging, and signage where clean shapes and quick recognition matter.
The overall tone is friendly and easygoing, with a mild geometric playfulness that feels contemporary rather than strict. Its rounded terminals and open forms create a welcoming voice suited to approachable messaging.
Likely designed to deliver a contemporary, human-friendly sans look by combining geometric roundness with straightforward, simplified construction. The consistent rounding and open counters suggest an intention to keep reading comfortable while maintaining a distinctive, approachable personality.
The letterforms emphasize clarity through simple, continuous strokes and consistent rounding, giving the typeface a smooth, “drawn-with-one-pen” feel. In running text, spacing and counters read as open and breathable, helping maintain an even, calm typographic color.