Sans Superellipse Ugbap 1 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Kiro' by Dharma Type, 'Panton' and 'Uni Neue' by Fontfabric, and 'Lintel' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, advertising, sporty, friendly, punchy, modern, energetic, high impact, modern branding, dynamic emphasis, friendly strength, rounded, soft corners, oblique, compact, sturdy.
A heavy, oblique sans with rounded-rectangle construction and smoothly softened corners. Curves are broad and closed apertures tend to be compact, giving letters a dense, sturdy silhouette. Strokes maintain an even thickness with minimal modulation, while joins and terminals are clean and blunt rather than sharp. Spacing feels tight and efficient, producing a strong, continuous rhythm in words and lines.
Best suited to headlines, posters, and display settings where impact and momentum are needed. It works well for sports and lifestyle branding, packaging callouts, and promotional graphics, especially when set large with ample breathing room. For longer passages, its density suggests using larger sizes and looser leading for comfortable reading.
The overall tone is bold and upbeat, with a friendly, approachable softness from the rounded forms. Its slanted stance adds motion and urgency, making the voice feel sporty and assertive without becoming aggressive.
The design appears intended to deliver maximum impact with a modern, rounded geometry and an energetic forward slant. It prioritizes bold presence and a clean, contemporary silhouette for branding and display typography.
Round characters (like O, C, and 0) read as squarish superellipses, reinforcing a contemporary, engineered feel. Numerals are similarly weighty and compact, designed to hold their presence at large sizes and in short, high-impact strings.