Sans Normal Argaw 12 is a regular weight, normal width, medium contrast, upright, short x-height font.
Keywords: ui text, wayfinding, infographics, product labeling, editorial, neutral, modern, clean, utilitarian, technical, clarity, neutrality, modernization, system use, utility, geometric, monolinear, open apertures, high legibility, crisp terminals.
A clean, geometric sans with largely monolinear strokes and smooth, circular bowls. The shapes feel constructed from simple curves and straight stems, with generous counters and open apertures that keep letters clear at a range of sizes. Terminals are crisp and predominantly straight-cut, and the overall rhythm is even and orderly. The lowercase includes a single-storey “a” and a compact, neat “g,” while figures are straightforward and highly readable.
Works well for interface text, signage, and instructional or informational content where clarity is the priority. It also suits charts, captions, and product/brand support typography that needs a modern, unobtrusive sans with dependable readability.
The tone is neutral and modern, leaning toward functional clarity rather than personality-driven quirks. Its restrained geometry and tidy spacing give it a pragmatic, contemporary voice suitable for everyday UI and information design.
Likely designed to provide a straightforward geometric sans for general-purpose use, emphasizing clean construction, consistency across glyphs, and legibility in continuous reading as well as in all-caps settings.
Round letters like O/C/G read smooth and balanced, while diagonals (V/W/X/Y) are sharp and stable, contributing to a slightly engineered feel. The sample text shows consistent color and clear word shapes, with punctuation and numerals matching the same clean, no-nonsense construction.