Sans Superellipse Hiras 8 is a very bold, very narrow, low contrast, upright, normal x-height font visually similar to 'ATF Alternate Gothic' by ATF Collection, 'CF Blast Gothic' by Fonts.GR, 'PODIUM Sharp' by Machalski, 'Hagia Pro' by Studio Fat Cat, and 'Lektorat' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, packaging, sports branding, signage, industrial, condensed, authoritative, impactful, sporty, space saving, high impact, modern utility, bold branding, blocky, squared, compact, heavy, tall x-height.
A condensed, heavy grotesque with compact proportions and a squared, superellipse construction. Curves are tightened into rounded-rectangle bowls, with largely uniform stroke weight and blunt terminals that keep the silhouette dense and efficient. Counters are relatively small for the weight, and the overall rhythm is vertical and tightly spaced, creating a strong, columnar texture in words. The lowercase is straightforward and workmanlike, with sturdy stems and minimal modulation; figures match the same compressed, high-impact stance.
Best suited to headlines, posters, and bold titling where space is limited and maximum impact is needed. It can work well for packaging, sports and fitness branding, and punchy signage that benefits from a compact, high-contrast-in-size silhouette.
The font reads as bold and utilitarian, projecting confidence and urgency. Its compressed, blocky shapes feel industrial and athletic, with a no-nonsense tone suited to attention-grabbing messaging rather than subtlety.
The design appears intended to deliver maximum visual weight in a narrow footprint, combining a utilitarian grotesque structure with rounded-rectangle curves for a modern, engineered presence.
In the sample text, the dense color and narrow letterforms create strong word shapes and emphatic headlines, but long passages can feel visually packed due to tight counters and the heavy mass. The rounded-square geometry keeps the design cohesive across straight-sided letters and rounded forms, giving it a consistent, engineered feel.