Sans Normal Vebun 3 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Boston' by Latinotype, 'Mohn' by Ryan Keightley, and 'Santral' by Taner Ardali (names referenced only for comparison).
Keywords: branding, editorial, ui text, headlines, posters, friendly, modern, casual, approachable, clean, warmth, clarity, modernity, energy, readability, rounded, humanist, open counters, soft terminals, slanted.
A slanted sans with rounded, gently tapered strokes and consistently soft terminal treatments. Letterforms favor open apertures and generous inner counters, with smooth curves that read as slightly humanist rather than purely geometric. The rhythm is even and legible, with simple construction in straight stems and broad bowls; diagonals and joins stay clean without sharp corners. Numerals follow the same friendly, rounded logic and maintain clear differentiation at text sizes.
Well-suited to modern branding and marketing materials that want a friendly voice, as well as headlines and short editorial passages where the slant adds energy. The open shapes and clean rhythm also make it a practical choice for UI labels, product pages, and general-purpose digital typography where a softer sans tone is desired.
The overall tone is warm and approachable, with an informal, contemporary feel created by the steady slant and softened shapes. It reads as friendly and conversational rather than technical or severe, making it feel inviting in both display lines and everyday interface copy.
The design appears intended to blend straightforward sans clarity with a more personable, dynamic presence. By combining rounded construction with a consistent slant, it aims to stay readable while adding warmth and motion for contemporary communication.
Curves appear slightly elliptical and the joins are smoothed, which keeps dense text from looking rigid. The slant is consistent across capitals, lowercase, and figures, giving a cohesive forward-leaning motion without feeling overly cursive.