Sans Other Akja 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'FS Industrie' by Fontsmith, 'Salda' by Hurufatfont, 'Akwe Pro' by ROHH, and 'Lintel' by The Northern Block (names referenced only for comparison).
Keywords: posters, headlines, branding, packaging, stickers, playful, quirky, bold, retro, chunky, display impact, handcrafted feel, quirky branding, retro poster, wedge cuts, notched, irregular, rounded, hand-cut.
A heavy, chunky sans with softly rounded outer curves and distinctive wedge-like cuts that create angular notches at terminals and joints. Strokes are broadly even, with compact counters and a slightly uneven, hand-cut rhythm that makes each character feel individually shaped rather than strictly geometric. The uppercase has squat, poster-like proportions, while the lowercase keeps simple constructions and sturdy stems; punctuation and numerals follow the same carved, faceted logic, with rounded bowls and abrupt clipped edges.
Best suited to short, high-impact text such as posters, headlines, logos, packaging, and playful branding where its distinctive cut shapes can be appreciated. It can also work for labels, stickers, and event graphics, especially at medium-to-large sizes where the counters stay clear.
The overall tone is lively and mischievous, suggesting a cut-paper or carved-rubber aesthetic rather than a polished corporate sans. Its bold massing and quirky notches read as friendly, informal, and attention-seeking, with a hint of vintage display energy.
The design appears intended as an expressive display sans that mixes rounded, approachable forms with sharp, chiseled cut-ins to create a memorable, handcrafted voice. The goal seems to be strong readability at a glance while foregrounding personality through silhouette and rhythmic irregularity.
The notched terminals and asymmetrical cuts are the defining signature, producing a bouncy texture across words and a strong silhouette at a distance. The density and tight internal spaces make it most effective when given breathing room in layout.