Sans Normal Tanat 10 is a light, wide, high contrast, upright, normal x-height font.
Keywords: headlines, magazine, branding, packaging, posters, refined, editorial, modern, elegant, calm, editorial clarity, premium branding, display elegance, modern refinement, crisp, airy, open, sculpted, graceful.
This typeface presents clean, minimally adorned letterforms with pronounced thick–thin modulation and smooth, continuous curves. Proportions feel generous and open, with wide bowls and ample counters that keep the texture light and breathable. Terminals are mostly crisp and simply finished, while junctions and curves are carefully rounded, giving a polished, sculpted look. Figures and capitals maintain a consistent, measured rhythm, with rounded forms (like O, C, G, Q) reading especially smooth and symmetrical.
It performs best in display and editorial contexts such as magazine headlines, pull quotes, and brand wordmarks where its contrast and airy spacing can be appreciated. It can also work for short paragraphs or captions in high-quality print or well-controlled digital layouts, especially when paired with a simpler companion for longer reading.
Overall, the font conveys a refined, contemporary tone with an editorial sensibility. The contrast and open spacing add a sense of sophistication and clarity, suitable for designs that want to feel premium without becoming ornate.
The design appears intended to deliver a contemporary, clean typographic voice while borrowing the poise and refinement associated with contrast-driven letterforms. Its open proportions and crisp finishing suggest a focus on clarity and premium presentation in branding and editorial typography.
In text settings, the face produces a bright page color with clear word shapes, helped by open apertures and well-defined counters. The contrast becomes a key stylistic feature at larger sizes, where the curved forms and delicate strokes read as especially elegant.