Sans Normal Olmih 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Bronkoh' by Brink, 'FF Zwo' by FontFont, and 'Fact' by ParaType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, modern, confident, approachable, impact, approachability, clarity, modernity, simplicity, rounded, soft corners, high impact, geometric, compact.
A heavy, rounded sans with thick, even strokes and softly squared terminals. Curves are full and continuous, giving letters like C, O, S, and G a smooth, geometric feel, while straight-sided forms (E, F, H, N) stay blocky and stable. Counters are moderately open for the weight, and proportions lean compact, with short ascenders/descenders and a sturdy, uniform rhythm across the alphabet. Numerals match the letterforms with broad, simplified shapes and minimal detail.
Best suited to headlines, short bursts of copy, and display settings where strong presence is needed—such as branding, packaging, posters, and wayfinding or signage. It also works well for labels, UI headers, and emphasis text where a friendly but commanding voice is desired.
The overall tone is assertive and high-impact while still feeling friendly due to the rounded corners and generous curves. It reads as contemporary and practical rather than technical, with a welcoming, no-nonsense character suited to bold statements.
The design appears intended to deliver maximum impact with a clean, contemporary silhouette, pairing geometric roundness with sturdy straight strokes. Its softened corners suggest an aim for approachability without sacrificing boldness, making it a versatile display sans for modern communications.
In the text sample, the dense weight produces strong color on the page and rewards generous tracking and line spacing at longer lengths. The design’s rounded terminals and simplified joins help maintain clarity at large sizes, while very small sizes may feel visually heavy because of the compact interior spaces.