Sans Superellipse Upgi 5 is a very bold, very wide, low contrast, upright, normal x-height font visually similar to 'Ambatah' and 'FX Ambasans' by Differentialtype (names referenced only for comparison).
Keywords: headlines, logos, posters, gaming ui, sports branding, techno, futuristic, industrial, sporty, arcade, impact, modernity, systematic, display clarity, brandability, rounded corners, blocky, geometric, compact counters, square curves.
A heavy, geometric sans built from rounded-rectangle (superellipse-like) forms, with broad proportions and generous, squared-off curves. Strokes are uniform and monolinear, with soft corner radii that keep the shapes friendly despite the mass. Counters tend to be compact and squarish (notably in O, D, and 8), and many terminals end in flat, horizontal or vertical cuts. The uppercase has a rigid, modular feel, while the lowercase keeps the same construction with simplified bowls and short, sturdy arms, resulting in a consistent, mechanical rhythm across words.
Best suited to large sizes where its chunky geometry and tight counters can read as intentional design. It works well for punchy headlines, brand marks, packaging fronts, event posters, and UI contexts like game menus or control-panel style interfaces where a techno/industrial flavor is desired.
The overall tone reads modern and engineered—clean, assertive, and slightly playful in a retro-digital way. Its rounded corners soften the impact, but the dense black shape and squared geometry keep it feeling technical, sporty, and display-driven.
The font appears designed to deliver maximum impact with a cohesive rounded-rectangular construction, combining high presence with a controlled, engineered look. Its forms prioritize bold silhouette and repeatable geometry over delicate detail, aiming for contemporary display use and tech-forward branding.
The design leans on repeated structural motifs—rounded rectangles, step-like joins, and flat cut-ins—which makes it feel cohesive and logo-friendly. The numerals match the same squarish curvature and look especially suited to dashboards and scores, with an 8 that emphasizes stacked rounded compartments.