Sans Superellipse Ipbo 7 is a very bold, wide, medium contrast, italic, tall x-height font visually similar to '403 Easthod' by 403TF, 'Maver' by Ani Dimitrova, 'Taz' by LucasFonts, 'Garet' by Type Forward, and 'Heading Now' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, stickers, sporty, punchy, playful, loud, retro, impact, momentum, brand voice, display clarity, approachability, blocky, rounded, slanted, compact, chunky.
A heavy, right-slanted sans with rounded-rectangle construction and tightly controlled counters. Strokes are chunky and fairly even, with soft corners and occasional wedge-like terminals that reinforce a forward, dynamic rhythm. The proportions read compact in the verticals with a tall lowercase presence, while curves (O, C, S) stay superelliptical and sturdy rather than delicate. Numerals and capitals are built to match the same dense, squared-round geometry, producing a consistent, high-impact texture in lines of text.
Best used for short, bold statements where impact matters: headlines, poster typography, sports and streetwear branding, product packaging, and large-format labels. It can work in brief subheads or callouts, but the dense forms are most effective when given room and set at display sizes.
The overall tone is energetic and assertive, with a playful, sporty voice that feels designed to move. The pronounced slant and compact, rounded massing give it a bold, attention-grabbing character suited to expressive, youth-leaning branding.
The design appears intended to deliver maximum visual punch through compact, rounded geometry and an emphatic forward slant. Its construction prioritizes strong silhouettes and consistent, superelliptical curves for a modern, brandable display voice.
Joins and terminals favor simplified, geometric cuts over calligraphic nuance, which helps the face hold together in large, black shapes. The rounded corners keep the weight from feeling harsh, but the dense counters and short apertures can make small sizes feel crowded.