Sans Normal Mybis 15 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Berthold Standard' by Berthold; 'Neue Helvetica', 'Neue Helvetica Armenian', 'Neue Helvetica Georgian', and 'Neue Helvetica Paneuropean' by Linotype; 'M Ying Hei HK' by Monotype HK; and 'Europa Grotesk No. 2 SB' and 'Europa Grotesk No. 2 SH' by Scangraphic Digital Type Collection (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, clean, impact, clarity, modernity, approachability, visibility, rounded, blocky, geometric, compact, high-impact.
A heavy, rounded sans with broad proportions and compact internal counters. Strokes are consistently thick with minimal modulation, producing strong, uniform color in text. Curves are built from smooth, circular segments (notably in O, C, G, and 8), while corners are slightly softened rather than sharply squared. Terminals are clean and straightforward, and letterforms favor simple, sturdy geometry with tight apertures and sturdy joins.
Best suited to display applications where strong presence is needed, such as headlines, posters, logos, packaging, and wayfinding or promotional signage. It can also work for short UI labels or callouts when a sturdy, attention-grabbing tone is desired.
The overall tone is bold and approachable: energetic without feeling aggressive. Its rounded geometry and solid mass read as contemporary and utilitarian, with a friendly, retail-ready punch that holds attention at a glance.
The design appears intended to deliver maximum visual impact with a simple, geometric construction that stays readable at a distance. By pairing round forms with compact counters and consistent heavy strokes, it aims for a contemporary, high-visibility sans that feels both practical and inviting.
The narrow apertures and dense counters make the face feel compact and powerful, especially in all-caps. Numerals are hefty and highly legible at display sizes, matching the letterforms’ rounded construction and consistent stroke weight.