Sans Normal Oglo 10 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Gezart' by Ani Dimitrova, 'Neue Reman Gt' and 'Neue Reman Sans' by Propertype, 'Masny' and 'Mymoon' by Tour De Force, and 'Clarika Pro' by Wild Edge (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, clean, impact, clarity, modernity, approachability, geometric, rounded, chunky, compact, monoline.
A heavy, geometric sans with broad proportions and strongly simplified construction. Strokes are uniformly thick with minimal contrast, producing sturdy, blocklike silhouettes. Curves are smooth and circular (notably in O/C/G and the bowls of B/P/R), while joins and terminals stay clean and largely square-cut for a crisp finish. Counters are relatively compact for the weight, giving the lowercase a dense, headline-ready texture; the lowercase a and g are single-storey, and the overall rhythm is even and steady across letters and figures.
Best suited to display applications where impact and clarity are priorities: headlines, posters, brand marks, packaging, and bold UI or wayfinding labels. The dense color and wide stance hold up well in short bursts of text, but will feel heavy for long-form reading at small sizes.
The tone is direct and upbeat, with a contemporary, approachable feel. Its bold mass and rounded geometry read as energetic and confident rather than refined or delicate, making it feel well-suited to bold statements and friendly branding.
Designed to deliver maximum visual presence with a simple, geometric voice—prioritizing legibility, consistency, and a modern, friendly personality for prominent messaging.
The numerals follow the same stout, geometric logic and read clearly at large sizes. Round forms dominate, but the design keeps enough straight-sided structure to avoid looking soft or handwritten, maintaining a clean, utilitarian clarity.