Sans Normal Ebmiv 2 is a light, normal width, low contrast, italic, normal x-height font visually similar to 'Immanent' by Paulo Goode (names referenced only for comparison).
Keywords: ui text, body text, captions, product labeling, editorial, clean, modern, friendly, informal, efficient, readability, versatility, contemporary tone, approachability, humanist, oblique, open apertures, rounded, airy.
This typeface is an oblique sans with gently rounded construction and smooth, continuous curves. Strokes are even and relatively thin, giving the letters an airy, economical presence, while terminals are clean and mostly unadorned. Proportions feel slightly condensed in places with clearly differentiated letter widths, and the overall rhythm is calm and consistent across capitals, lowercase, and numerals. Round letters (like O and o) are broad and open, and counters and apertures stay generous, helping maintain clarity at text sizes.
It works well for interface copy, captions, and general-purpose text where a light, clean texture and quick readability are priorities. The consistent slant and open shapes also suit contemporary branding systems, product packaging, and editorial layouts that want a modern sans voice without feeling rigid.
The tone reads contemporary and approachable, with a mild casualness from the slant and soft curvature. It feels neutral and practical rather than formal, projecting a friendly, straightforward voice suitable for everyday communication.
The design appears intended as a versatile oblique sans for clear reading and a contemporary feel, balancing neutrality with a slightly more personable, informal tone. Its restrained details and open forms suggest a focus on dependable day-to-day typography rather than display-driven character.
The oblique angle is steady and noticeable without becoming dramatic, and the lowercase shows simple, legible forms with minimal stylization. Numerals follow the same restrained, rounded logic and sit comfortably alongside the letters, supporting consistent texture in mixed alphanumeric settings.