Sans Normal Pybas 10 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans', 'Dexa Pro', and 'Dexa Round' by Artegra (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, approachable, chunky, modern, soft impact, friendly display, approachable branding, rounded, soft, bubbly, heavy, clean.
A heavy, rounded sans with soft corners and a compact, sturdy footprint. Strokes are monolinear with minimal modulation, producing smooth, uniform color in text. Counters are generously open for the weight, while terminals and joins are consistently rounded, giving letters a molded, rubbery feel. Uppercase forms are broad and stable; lowercase has simple construction with single-storey a and g, and short, rounded arms on letters like r and t. Numerals are bold and highly legible, with simplified curves and sturdy diagonals.
Best suited to display sizes where its rounded mass and strong silhouette can drive attention—headlines, posters, packaging, and brand marks. It can also work for short UI labels or signage when a friendly, high-impact tone is needed, though its density may feel heavy for long-form text.
The overall tone is warm and upbeat, with a friendly, contemporary presence. Its rounded geometry and dense weight read as confident and informal, leaning toward playful branding rather than formal editorial work.
Likely designed to deliver maximum impact with a soft, welcoming character—combining bold, geometric structure with rounded detailing to stay approachable at large sizes and in branding contexts.
Spacing appears generous for the weight, helping prevent dark clumping in longer lines. The dotted i/j use round dots that match the softened stroke endings, and diagonals (V/W/X/Y) keep a clean, geometric rhythm without sharp points.