Sans Normal Okkid 25 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Core Gothic N' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, confident, clean, friendly, utilitarian, legibility, impact, clarity, modernity, geometric, open apertures, round terminals, high legibility, sturdy.
A sturdy sans with broad proportions, generous counters, and smooth, rounded curves. Strokes are consistently heavy with minimal modulation, producing a solid, even texture in text. The letterforms lean slightly geometric—rounds approach circular shapes, while straight stems and bowls meet with clean, crisp joins. Apertures stay fairly open and spacing is roomy, helping the face remain clear at larger display sizes as well as in short text settings.
This font performs best where strong clarity and impact are needed, such as headlines, posters, and prominent UI or product labeling. Its broad shapes and open counters make it effective for signage and branding applications that require quick recognition from a distance.
The overall tone is modern and straightforward, with a confident, no-nonsense presence. Its rounded forms soften the weight, giving it a friendly, approachable character rather than an aggressive one. The result feels contemporary and practical—well suited to clear communication and bold emphasis.
The design appears intended as a contemporary, high-impact sans that prioritizes legibility and consistency, delivering a bold, reliable voice for display typography and emphatic messaging.
Capitals read particularly stable due to their wide stance and large interior spaces, while the lowercase maintains a simple, workmanlike rhythm. Numerals are similarly robust and open, matching the letterforms in weight and curvature for consistent color across mixed alphanumeric settings.