Sans Normal Puloj 1 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Gilroy' by Radomir Tinkov, 'Brahma' and 'Brahma Rounded' by Tall Chai, and 'Grold Rounded' by Typesketchbook (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, children's media, playful, friendly, chunky, retro, bubbly, approachability, impact, playfulness, display legibility, rounded, soft, blunt, compact, bouncy.
A heavy, rounded sans with thick strokes, softened corners, and a compact overall footprint. Curves dominate the construction, with broad bowls and generous internal counters that keep forms open despite the weight. Terminals are blunt and consistently rounded, producing a smooth, uniform texture. Lowercase features single-storey a and g, short ascenders/descenders, and sturdy, simplified joins that emphasize clarity and impact at display sizes. Numerals and caps follow the same chunky geometry, with stable verticals and wide curves that read as solid silhouettes.
Best suited to headlines, posters, packaging, and brand marks where a warm, high-impact voice is needed. It can also work well for children’s media, playful editorial callouts, and short UI labels where rounded friendliness is desirable, but the dense weight suggests avoiding long body text.
The tone is upbeat and approachable, with a toy-like softness that feels friendly rather than technical. Its rounded massing and compact rhythm lean toward a cheerful, slightly retro personality that reads well in bold, attention-getting settings.
The design appears intended to deliver maximum visual presence while staying approachable and legible through rounded construction and open counters. It prioritizes a cohesive, bubbly silhouette and a smooth reading rhythm for display typography.
Spacing appears comfortably wide for such a heavy style, helping counters and apertures stay legible in words. The overall rhythm is smooth and bouncy, with minimal sharp angles and a consistent round-over treatment across the set.