Sans Normal Amreh 4 is a bold, normal width, monoline, upright, normal x-height font visually similar to '35-FTR' by ILOTT-TYPE and '-OC Format Sans', '-OC Format Shards', '-OC Pajaro', and 'OC Blimp' by OtherwhereCollective (names referenced only for comparison).
Keywords: headlines, branding, signage, ui labels, posters, modern, friendly, neutral, clean, approachable, clarity, versatility, modernity, legibility, geometric, rounded, crisp, even, solid.
A sturdy sans with largely circular/elliptical construction and smooth, continuous curves. Strokes are consistently weighted with clean terminals, producing a steady, even texture in both display and paragraph settings. Counters are open and generous (notably in C, O, e), while joins stay compact and controlled, keeping silhouettes simple and legible. The lowercase shows a single-storey a and g, rounded bowls, and a straightforward, utilitarian skeleton; uppercase forms are broad and stable with minimal modulation. Numerals are similarly plain and robust, designed to read clearly at larger sizes.
It performs best in headlines, logos, and interface labels where its sturdy weight and clean geometry stay crisp. The strong shapes and open counters also make it suitable for signage and poster copy, especially when you want a modern, friendly sans that remains highly legible.
The overall tone is contemporary and matter-of-fact with a warm, approachable edge from the rounded geometry. It feels practical and confident rather than flashy, with a calm rhythm suited to clear communication. The bold presence gives it a strong voice without becoming aggressive.
The design appears intended as a versatile, geometric-leaning sans that prioritizes clarity and consistency across uppercase, lowercase, and numerals. Its simplified forms and steady weight suggest an emphasis on dependable everyday use for contemporary editorial, brand, and interface contexts.
Spacing appears comfortable and consistent, helping the font maintain clarity in multi-line text. The mix of rounded letters (O, Q, S) and straight-sided forms (E, F, H, N) creates a balanced, workmanlike texture that holds up well in headings and short blocks of copy.