Sans Normal Nomul 13 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Telder HT Pro' by Huerta Tipográfica; 'JAF Bernini Sans' by Just Another Foundry; 'Core Sans N', 'Core Sans N SC', and 'Core Sans NR' by S-Core; and 'Nuno' by Type.p (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, sporty, impact, clarity, approachability, modernity, blocky, rounded, compact, sturdy, high-impact.
A heavy, geometric sans with large, rounded counters and clean, closed apertures. Curves are generously softened while terminals stay blunt, producing a solid, blocky silhouette with consistent stroke weight. The lowercase shows a single-storey a and g, short-to-moderate ascenders, and broad, stable bowls; the uppercase leans on simple circular/oval construction (notably C, O, Q) with straightforward joins and minimal detailing. Numerals are similarly weighty and open, designed to hold their shape at large sizes and in high-contrast settings.
Best suited to display work where impact and quick recognition matter, such as headlines, campaign graphics, posters, brand wordmarks, packaging callouts, and signage. It can also serve as a strong UI or label face when used sparingly at larger sizes where its mass and round counters stay crisp.
The overall tone is assertive and upbeat, balancing blunt strength with approachable roundness. It reads as contemporary and energetic, with a no-nonsense presence suited to attention-grabbing messaging rather than delicate nuance.
The design appears intended to deliver maximum visual punch with straightforward, geometric letterforms that remain readable through large counters and simplified shapes. Its softened curves suggest an aim to feel friendly and contemporary while still projecting strength and solidity.
Spacing appears intentionally generous to prevent the dense weight from clogging in text, and the large counters help maintain clarity. The forms favor simplicity and uniformity over calligraphic modulation, giving the design a steady, poster-like rhythm.