Sans Contrasted Gewa 13 is a very bold, wide, high contrast, upright, normal x-height font visually similar to 'Beatrice Display' by Monotype (names referenced only for comparison).
Keywords: posters, headlines, branding, packaging, editorial, playful, retro, punchy, quirky, loud, display impact, distinctiveness, playful styling, retro flavor, geometric, bulbous, incised, notched, asymmetric.
A heavy, compact sans with broad, rounded forms and conspicuous internal cut-ins that read like triangular or wedge-shaped incisions in bowls and joins. The design mixes smooth curves with abrupt, flat terminals and occasional sharp corners, creating a carved, collage-like texture across letters and numerals. Counters are generally small relative to the mass of the strokes, and several glyphs feature distinctive notches or split strokes (notably in diagonals and joins), giving the alphabet an intentionally irregular, constructed feel while maintaining a consistent overall weight and stance.
This font is well suited to posters, bold headlines, branding marks, and packaging where strong silhouettes and distinctive letterforms help a message stand out. It can also work for editorial display settings and short, high-impact phrases, particularly when set at larger sizes to preserve the clarity of its internal incisions.
The overall tone is bold and attention-seeking, with a playful, retro display energy. The repeated “cut” motifs add a mischievous, slightly handmade character that feels more expressive than neutral, suggesting headlines that want to look confident, offbeat, and fun.
The design appears intended as a characterful display sans that departs from neutral grotesques by introducing a consistent system of carved notches and split strokes. Its goal is to deliver maximum visual impact and memorability through chunky geometry, compact counters, and playful internal detailing.
The incised details create strong silhouettes but also introduce busy interior shapes, especially in smaller counters and tight joins. In text, the rhythm is driven by large black shapes and distinctive cut-ins, so the face reads best when given enough size and spacing for the internal forms to stay clear.