Sans Superellipse Hinom 3 is a very bold, narrow, low contrast, upright, normal x-height font.
Keywords: posters, headlines, branding, packaging, logotypes, playful, retro, cartoonish, punchy, friendly, impact, personality, compactness, approachability, retro flavor, bulky, rounded, condensed, soft corners, bouncy.
A compact, heavy sans with rounded-rectangle construction and softened corners throughout. Strokes stay consistently thick with minimal modulation, creating a dense, poster-like color. Curves are drawn as squarish bowls and counters, and many joins feel slightly pinched or notched, giving the forms a lively, hand-cut rhythm. Proportions are tight and generally condensed, with simple, sturdy terminals and open interior spaces that keep the bold shapes readable.
Best suited to display settings where bold impact and personality are desired, such as posters, headlines, packaging, and identity work. It can also work for short bursts of copy (pull quotes, labels, navigation) when you want a friendly, animated voice, but its dense weight makes it less ideal for long-form reading.
The overall tone is upbeat and characterful, combining a retro display attitude with a friendly, informal bounce. Its chunky superelliptical curves and lively spacing read as approachable and fun rather than technical or corporate.
The font appears designed to deliver maximum presence in a tight width while maintaining warmth through rounded geometry. Its squarish curves and playful cuts suggest an intention to evoke mid-century/retro signage and cartoon-influenced display lettering in a clean, sans framework.
The design leans into quirky details—subtle asymmetries and angled cuts—so lines of text feel energetic and slightly irregular in a deliberate way. Numerals match the letterforms’ compact, blocky build, reinforcing a cohesive, signage-oriented texture.