Sans Normal Beleb 7 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, children’s media, friendly, playful, casual, approachable, quirky, friendly tone, humanized sans, casual display, approachability, rounded, soft, hand-drawn, bouncy, informal.
A rounded, monoline sans with softly blunted terminals and gently irregular geometry that gives the letters a hand-drawn feel. Curves are full and open, with circular counters and a slightly bouncy rhythm that varies subtly from glyph to glyph. Uppercase forms stay simple and sturdy, while lowercase includes more characterful shapes (notably the single-storey a and g) and slightly uneven stroke endings that keep the texture lively in text. Figures are clear and straightforward, matching the same rounded, informal construction.
Well-suited for short to medium-length text where a friendly voice is desirable, such as headlines, posters, packaging, and brand touchpoints that aim to feel approachable. It can also work well for children’s or educational materials, signage, and social graphics where warmth and clarity are more important than strict neutrality.
The overall tone is warm and conversational, with a cheerful, lightly quirky energy. Its softened shapes and mild irregularities read as personable rather than mechanical, making it feel inviting and easygoing.
The design appears intended to combine the simplicity and legibility of a rounded sans with subtle, humanized irregularities to create a casual, welcoming personality. It prioritizes friendliness and visual charm over rigid geometric precision.
The font maintains consistent stroke thickness and rounded corners throughout, producing a smooth, dark color at display sizes. The slightly varied proportions between letters add charm but also create a more animated texture than a strictly geometric sans.