Sans Normal Ambon 2 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Cy Grotesk' and 'Cy Grotesk Std' by Kobuzan (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, ui labels, modern, confident, clean, friendly, straightforward, impact, clarity, modernity, approachability, geometric, rounded, even, open, solid.
A sturdy, rounded sans with a geometric backbone and smooth, continuous curves. Strokes are consistently heavy with minimal modulation, giving a uniform, assertive texture. Counters are generally open and circular-to-oval, while terminals finish cleanly with a mix of squared cuts and gently rounded joins. Proportions lean broad and spacious, producing a stable rhythm in both capitals and lowercase and maintaining clear shapes at display sizes.
This font is well-suited to headlines, brand marks, posters, and signage where strong presence and quick recognition are priorities. It can also work for short UI labels and navigation elements when a bold, clean voice is needed, especially at larger sizes.
The overall tone feels modern and confident, with a calm, no-nonsense clarity. Its rounded geometry adds approachability, while the weight and breadth contribute a strong, dependable voice suited to prominent messaging.
The design appears intended to deliver a modern, geometric sans that prioritizes impact and clarity, pairing approachable round forms with a strong, uniform stroke for high-visibility typography.
Capitals read crisp and architectural, while the lowercase keeps a simple, contemporary construction with generous bowls and straightforward joins. Numerals appear robust and highly legible, matching the letterforms’ solid, even color on the page.