Sans Normal Osniw 3 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Copperplate New' by Caron twice, 'Vito' by Dots&Stripes Type, 'News Gothic EF' by Elsner+Flake, 'Araboto' by FarahatDesign, and 'News Gothic' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, friendly, punchy, modern, utilitarian, impact, approachability, clarity, modernity, durability, rounded corners, soft terminals, compact, high impact, robust.
A heavy, compact sans with sturdy verticals, rounded outer corners, and gently softened stroke endings. Curves are broad and smooth, with counters kept relatively tight, producing a dense, high-ink texture. Uppercase forms read blocky and stable, while lowercase shows simple, workmanlike construction with clear bowls and short, efficient joins. Numerals and punctuation match the same thick, even rhythm, prioritizing solidity and clarity over delicacy.
Best suited to headlines, short statements, and display settings where impact and immediate legibility are needed. Its dense, sturdy forms work well for branding, packaging, and signage, especially at medium-to-large sizes. For longer text, generous tracking and leading can help preserve openness and readability.
The overall tone is bold and direct, with a friendly softness from the rounded corners. It feels contemporary and practical, projecting confidence and straightforwardness rather than refinement or formality. The weight and compactness give it an assertive, headline-ready voice.
The font appears designed to deliver maximum presence with a clean, approachable sans structure. Its softened corners and compact proportions suggest an aim to balance boldness with friendliness, making it a versatile choice for attention-grabbing contemporary typography.
The design maintains consistent weight and curvature across letters, creating a uniform color in text. Rounded details prevent the heavy strokes from feeling harsh, while tight spacing and small counters make it most effective when given a bit of breathing room in layout.