Sans Superellipse Holah 3 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Formata' and 'Formata W1G' by Berthold, 'Orgon' and 'Orgon Plan' by Hoftype, 'Big Vesta' by Linotype, 'Aneba Neue' by Machalski, 'Plantago' by Schriftlabor, 'Dalle' by Stawix, 'Foundry Form Sans' by The Foundry, and 'Botija' by Tipo (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, friendly, chunky, retro, playful, poster-like, impact, approachability, retro flavor, logo-ready, sign clarity, rounded, soft-cornered, sturdy, compact, high-impact.
A heavy, rounded sans with superellipse-like bowls and softened corners that give forms a squarish-but-smooth geometry. Strokes are thick and even, with compact counters and broad, stable stems; curves transition into flats with a slightly boxy rhythm. Uppercase shapes feel wide and blocky (notably in C, G, O, Q), while lowercase maintains simple, single-storey constructions (a, g) with short, sturdy terminals. Overall spacing reads tight-to-moderate, emphasizing dense, impactful word shapes.
Best suited for headlines, posters, packaging, and brand marks where a strong, friendly presence is needed. It performs well in short to medium text bursts such as signage, pull quotes, and social graphics; in dense paragraphs it may feel heavy due to compact counters and thick strokes.
The tone is bold and approachable, balancing a utilitarian sign-painting solidity with a playful, retro warmth. Its rounded-rectangle construction feels friendly rather than technical, producing an inviting, cartoon-adjacent voice without becoming informal script-like.
The design appears intended to deliver maximum visual impact while staying personable, using rounded-rectangle forms to combine robustness with warmth. Its consistent soft-corner geometry suggests an aim for memorable, logo-ready letterforms that read clearly at display sizes.
Distinctive superelliptical rounds and squared-off arcs create a consistent “soft box” motif across letters and numerals. The numerals match the uppercase in mass and presence, supporting strong headline rhythm and attention-grabbing figures.