Sans Normal Akdur 7 is a bold, normal width, monoline, upright, tall x-height font visually similar to 'Incompleeta' by Rex Face (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, ui labels, friendly, modern, playful, confident, techy, approachability, clarity, modern branding, display impact, geometric consistency, rounded, geometric, soft corners, clean, high contrast shapes.
A rounded geometric sans with sturdy, even strokes and a high x-height that gives lowercase forms a large footprint. Curves are drawn from near-circular bowls and open arcs, while many joins and terminals are subtly softened, producing a smooth, contemporary texture. Counters are generous and generally open, and the overall rhythm feels stable and regular, with clear, high-contrast silhouettes in forms like O, C, and S. Details such as the single-storey a, compact shoulder on r, and the looped descender of g reinforce a clean, constructed look without appearing rigid.
Best suited for headlines, logotypes, and short-to-medium display text where its rounded geometry and strong presence can carry the page. It also works well for product and tech branding, packaging, and UI labels where large counters and a high x-height help maintain clarity at smaller sizes.
The font reads as approachable and modern, balancing a technical, geometric foundation with friendly roundness. Its bold presence and big lowercase give it an energetic, slightly playful tone suited to contemporary branding and interface-forward design.
The design appears intended to deliver a contemporary geometric voice with friendly, softened edges—combining clarity and impact with an inviting, approachable character for modern digital and brand applications.
Numerals follow the same rounded construction, with wide, open shapes and clear internal counters (notably in 8 and 9). Diagonals in letters like K, V, W, X, and Y are crisp and decisive, contrasting nicely with the soft curves and helping headings feel punchy and legible.