Sans Normal Okneb 3 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Area' and 'Surt' by Blaze Type, 'Maison Neue' by Milieu Grotesque, 'Power Grotesk' by Power Type, 'Conneqt' by Roman Melikhov, 'Sweet Sans' by Sweet, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, confident, friendly, modern, straightforward, robust, display impact, clear branding, high legibility, modern neutrality, geometric clarity, geometric, clean, solid, open, rounded.
A heavy, geometric sans with broad proportions and crisp, clean edges. Curves are built from near-circular bowls and smooth arcs, while straights stay firm and vertical, producing an even, low-modulation texture. Counters are generous and open, and joins are simple and sturdy; diagonals in letters like A, V, W, X, and Y read sharp without becoming spiky. The lowercase shows single-storey a and g with compact terminals, and the numerals are large and clear with rounded forms that match the letter shapes.
Best suited to headlines and short text where its width and weight can create impact—brand marks, packaging, posters, and environmental or retail signage. It can also work for UI or editorial callouts when a sturdy, highly legible sans is needed at larger sizes.
The overall tone is direct and contemporary, with a friendly bluntness that feels dependable rather than flashy. Its wide stance and solid strokes communicate confidence and practicality, giving headlines an assertive, approachable voice.
Likely designed to deliver a bold, contemporary sans voice with geometric clarity and high immediate legibility. The consistent stroke behavior, open counters, and simplified lowercase forms suggest an emphasis on strong branding presence and readable display typography.
Spacing appears comfortable at display sizes, with consistent rhythm across the alphabet and a strong, even color in text lines. Round letters (O, C, G, Q) feel especially prominent due to the generous width, while short crossbars and compact apertures keep the design from feeling overly airy.