Sans Normal Nilan 3 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'FF Good' by FontFont, 'Latino Gothic' by Latinotype, 'Classic Grotesque' by Monotype, 'Pragmatica' by ParaType, and 'NeoGram' and 'Nuber Next' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, modern, friendly, functional, neutral, clarity, impact, versatility, modernity, geometric, clean, open, robust, smooth.
A sturdy sans with broad proportions, generous counters, and largely circular/elliptical bowls. Strokes stay even and solid, with smooth curves and crisp joins that keep the texture consistent across lines. Terminals are mostly straight and clean, while round letters like O/C/G read very regular and balanced. The lowercase shows a compact, pragmatic construction with clear apertures and simple forms, and the numerals follow the same straightforward, highly legible rhythm.
This design works especially well for headlines and display typography where a firm, modern voice is needed. Its open shapes and broad proportions also suit signage and wayfinding, as well as branding and packaging that benefit from a clean, assertive sans presence.
The overall tone is confident and matter-of-fact, with a contemporary, approachable neutrality. Its weight and width give it a strong presence that feels dependable rather than decorative, making it suitable for direct, no-nonsense communication.
The font appears intended as a versatile, contemporary sans that emphasizes clarity and impact. Its broad stance, even stroke logic, and geometric roundness suggest a focus on strong readability and a modern, utilitarian aesthetic for prominent typographic roles.
In text, the font produces a dark, stable color and a steady cadence, with ample internal space that helps counters remain distinct at larger sizes. Rounded shapes and consistent stroke behavior reinforce a cohesive, geometric impression across both uppercase and lowercase.