Sans Other Sejo 7 is a regular weight, very narrow, monoline, upright, normal x-height font.
Keywords: posters, headlines, logotypes, packaging, labels, techno, industrial, retro, utilitarian, futuristic, space-saving, technical tone, display impact, modular geometry, condensed, angular, geometric, square, hard-edged.
A sharply geometric sans with condensed proportions and a rigid, rectilinear construction. Strokes stay consistently even, with corners resolved into crisp right angles and occasional chamfer-like cuts, creating a mechanical rhythm. Curves are largely avoided in favor of squared bowls and narrow apertures; counters tend to read as rectangular slots. Capitals are tall and compact, lowercase follows the same linear logic with minimal modulation, and figures share the same narrow, engineered stance for a uniform, grid-friendly texture.
Best suited to short display settings where its narrow build and angular geometry can be appreciated—headlines, posters, logotypes, packaging, and label-style graphics. It also fits UI theming or visual systems that reference instrumentation, terminals, or industrial wayfinding, especially when set with generous tracking and clear size hierarchy.
The overall tone is technical and disciplined, with a retro-futurist, machine-label feel. Its hard edges and tight spacing cues evoke control panels, digital displays, and industrial signage rather than conversational body text.
The design appears intended to deliver a compact, space-saving display voice with an engineered, modular look. By prioritizing straight strokes and squared structures over traditional humanist curves, it emphasizes precision and a distinctly synthetic character.
The condensed width and boxy counters create strong vertical emphasis and a distinctive, high-contrast silhouette at display sizes, while the tight interior spaces can make similar forms feel close in texture at smaller settings. Letterforms like the squared O/Q and the straight-sided curves reinforce a schematic, fabricated aesthetic.