Sans Normal Rekus 6 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Applied Sans' by Monotype, 'Neue Rational Narrow' by René Bieder, and 'Core Sans E' and 'Core Sans ES' by S-Core (names referenced only for comparison).
Keywords: branding, headlines, ui labels, posters, packaging, friendly, modern, approachable, clean, confident, warm modernity, everyday clarity, brand friendliness, display impact, rounded, soft corners, geometric, compact, high legibility.
A sturdy sans with rounded terminals and softly squared corners throughout, giving the shapes a smooth, cushioned feel. Strokes are consistently thick with minimal contrast, and counters tend to be open and generous, supporting clear internal whitespace even in tight forms. Uppercase letters read compact and blocky, while the lowercase maintains a simple, single-storey construction in places (notably the "a" and "g"), with straightforward joins and minimal modulation. Numerals are wide and highly readable, with rounded bowls and stable baselines that match the letterforms’ weight and curvature.
This font suits branding and identity systems that need a modern, welcoming voice, and it performs well in headlines and short blocks of text where its sturdy shapes can carry impact. The clear numerals and open counters also make it a solid choice for UI labels, signage-style applications, and packaging where quick recognition matters.
The overall tone is friendly and contemporary, balancing a utilitarian clarity with a warm, informal softness. Its rounded finishing and sturdy proportions convey approachability and confidence without feeling technical or severe.
The design appears intended to provide a robust, highly legible sans with softened geometry—combining the clarity of simple construction with rounded details to feel more personable in display and interface contexts.
The design leans on geometric curves paired with subtly flattened edges, producing a consistent rhythm across mixed-case text. Diacritics are not shown; the sample emphasizes clean, even spacing and strong word shapes at larger display sizes.