Sans Normal Vinuj 3 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Plasto' by Eko Bimantara; 'FS Me' by Fontsmith; 'Whitney' by Hoefler & Co.; and 'Neue Frutiger', 'Neue Frutiger Cyrillic', and 'Neue Frutiger Paneuropean' by Linotype (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, energetic, sporty, confident, modern, impact, momentum, clarity, modernity, oblique, rounded, geometric, high-impact, friendly.
A compact, oblique sans with heavy, low-contrast strokes and softly rounded terminals. The letterforms lean with a consistent slant and show a slightly geometric construction—round counters in C/G/O/Q and straightforward, sturdy joins in H/M/N. Curves are smooth and full, while diagonals (V/W/X/Y) are broad and stable, giving the design a dense, high-ink rhythm. Numerals follow the same sturdy, rounded logic, reading clearly at display sizes.
Works especially well for headlines, posters, and brand marks where an energetic, angled voice is desirable. It also suits sports and lifestyle branding, packaging callouts, and promotional graphics that need bold, quick readability.
The overall tone is assertive and upbeat, with a sporty, forward-driving feel created by the slant and dense weight. Rounded details keep it approachable rather than severe, making it feel modern and confident without turning aggressive.
Likely designed to deliver a contemporary, high-impact italic voice with smooth, rounded shapes and consistent weight, prioritizing immediacy and presence in display settings while keeping forms familiar and legible.
The italic posture is built into the forms rather than appearing as a simple slant, and the wide, open apertures help maintain clarity in large headlines. The strong, even color makes it best suited to short lines where its mass and angle can work as a visual feature rather than a texture for long reading.