Sans Normal Akbar 12 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'BR Candor' by Brink, 'Giriton' by Hazztype, 'Madani' and 'Madani Arabic' by NamelaType, 'Mazzard' by Pepper Type, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, modern, friendly, confident, clean, approachable, modernize, maximize clarity, friendly voice, high impact, geometric, rounded, open counters, even rhythm, blunt terminals.
This typeface uses sturdy, even strokes with a rounded, geometric construction and smooth curve transitions. Letterforms are broadly proportioned with generous interior spaces, producing open counters in shapes like C, O, e, and a. Terminals are mostly blunt and clean, while joins and curves stay controlled and consistent, giving the set a steady, uniform rhythm. The lowercase shows a straightforward, contemporary build with a single-storey a and g, and the numerals are wide and clear with simple, solid forms.
It performs especially well in headlines and display settings where its broad geometry and open counters can show clearly. The clean, friendly tone also suits branding and packaging, as well as signage and UI moments that need a straightforward, contemporary voice without feeling cold.
The overall tone feels modern and friendly, pairing confidence with an easy, approachable warmth. Its roundness and open shapes read as contemporary and human-centric rather than technical or austere, making it feel welcoming while still staying crisp and professional.
The design appears intended to deliver a contemporary, high-impact sans that stays approachable through rounded geometry and generous internal space. It prioritizes clear silhouettes and consistent rhythm for strong visibility and a polished, modern presence.
The design emphasizes clarity at larger sizes through wide forms, open apertures, and simple geometry. Diacritics and punctuation are not shown here, but the presented alphabet and figures maintain consistent shaping and spacing that supports a smooth, contemporary texture.