Serif Flared Hiluf 9 is a bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Whitney' by Hoefler & Co., 'Big Vesta' by Linotype, 'Koning Display' by LucasFonts, 'Diaria Sans Pro' by Mint Type, 'Clear Gothic Serial' by SoftMaker, 'Indecise' by Tipo Pèpel, 'TS Clear Gothic' by TypeShop Collection, and 'Hedley New' by moretype (names referenced only for comparison).
Keywords: headlines, posters, branding, sports graphics, editorial display, sporty, energetic, confident, retro, emphasis, impact, motion, display strength, flared, tapered, oblique, compact, bracketed.
A forward-leaning serif with stout, tapered strokes that widen into subtly flared terminals. The letterforms are compact and sturdy, with rounded joins and gently bracketed serif-like endings that feel integrated into the stroke rather than sharply attached. Counters are relatively tight in the heavier shapes (notably in bowls like O, P, and R), while diagonals in A, V, W, and X read clean and assertive. The lowercase shows a pronounced italic construction with single-storey a and g, a curved descender on y, and a small, round i/j dot; figures are similarly slanted with open, readable forms.
Well-suited for headlines, posters, and branding that needs impact and motion, particularly in sports, lifestyle, or retro-leaning campaigns. It can also work for short editorial callouts or pull quotes where an italic, emphatic voice is desired.
The overall tone is punchy and kinetic, combining a classic serif foundation with a more contemporary, athletic slant. It conveys speed and emphasis without becoming decorative, giving it a confident, headline-ready presence with a slight retro editorial flavor.
The design appears intended to deliver a forceful italic voice with serif credibility, using tapered strokes and flared endings to keep heavy forms lively. It prioritizes visual punch, rhythmic texture, and energetic word-shapes for prominent, attention-driven typography.
Spacing appears tuned for display sizes, with a dense texture and strong word-shape in running text. The flaring at stroke ends softens the weight and adds a hand-tooled warmth, while the consistent slant maintains momentum across both caps and lowercase.