Sans Superellipse Hobaz 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Norpeth' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, punchy, modern, sturdy, approachable, high impact, warm modernity, brand presence, clear signage, display emphasis, rounded corners, blocky, compact, soft-edged, heavy.
A heavy, soft-cornered sans with rounded-rectangle construction and broadly squared curves. Strokes are uniform and dense, with large counters and short, blunt terminals that keep forms compact and highly legible. The geometry favors straight-sided stems and shoulders with smooth, superelliptical rounding, giving letters a stable, poster-like presence. Curves and joins are simplified and consistent, producing an even rhythm in both capitals and lowercase.
Best suited to short-to-medium display text where impact and clarity matter—headlines, poster titles, brand marks, packaging, and wayfinding or signage. It can also work for UI labels or callouts when a warm, high-emphasis voice is needed, though its density will feel strongest at larger sizes.
The overall tone is bold and approachable: confident, playful, and slightly retro-industrial without feeling decorative. Its rounded corners soften the weight, making it feel friendly and accessible while still delivering strong emphasis.
Designed to deliver maximum visual weight with softened geometry, balancing assertive presence and friendly curves. The consistent rounded-rectangle structure suggests an intention to create a recognizable, highly legible display sans that holds up in bold messaging and modern brand applications.
Capitals read particularly strong due to their wide, squared bowls and generous internal space, while the lowercase maintains a sturdy, utilitarian feel. Numerals match the same blocky, rounded logic, supporting clear display settings and high-contrast layouts.