Sans Normal Opmed 22 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Linotype Authentic Sans' by Linotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, energetic, sporty, impact, clarity, approachability, modernity, rounded, sturdy, compact, open, clean.
A heavy, rounded sans with broad proportions and soft, square-leaning curves. Strokes are thick and largely uniform, with smooth joins and gently rounded terminals that keep the texture cohesive at display sizes. Counters are relatively open for the weight (notably in O, e, and a), and the lowercase shows a single-storey a and g, contributing to a straightforward, contemporary rhythm. The numerals are robust and highly legible, with simple, geometric construction and minimal internal detailing.
This font is well suited to headlines, posters, and bold branding where high impact and quick recognition are key. It can work effectively on packaging and signage, especially when set with generous tracking and line spacing to avoid a heavy text block in longer passages.
The overall tone is assertive and contemporary, with a friendly, approachable softness from the rounded finishing. It reads as practical and energetic rather than formal, giving headings a strong, upbeat presence without feeling aggressive.
The design appears intended as a strong, contemporary workhorse for display typography—combining geometric simplicity with rounded finishing to balance authority and approachability. Its construction suggests a focus on clear silhouettes, sturdy numerals, and dependable readability in short to medium-length copy.
In running text, the dense stroke weight creates a dark, even color, making it best suited to larger sizes where the open counters and wide forms can breathe. The letterforms prioritize clarity and impact, with minimal stylistic quirks and a consistently geometric feel across cases and figures.