Sans Contrasted Asgep 1 is a light, normal width, high contrast, upright, normal x-height font.
Keywords: magazine design, branding, headlines, luxury packaging, posters, elegant, editorial, fashion, refined, modern, luxury tone, editorial clarity, display emphasis, modern refinement, hairline strokes, vertical stress, tall proportions, tight apertures, smooth curves.
This typeface presents tall, sharply drawn letterforms with pronounced thick–thin modulation and crisp, clean terminals. Stems are straight and confident while curves are smoothly modeled, producing an overall polished rhythm across capitals and lowercase. The lowercase shows compact bowls and relatively narrow apertures, with a neat, single-storey ‘g’ and a long, clean descender on ‘j’. Numerals follow the same refined construction, with delicate hairlines and rounded forms that read as consistent and carefully balanced.
It suits display-forward typography such as magazine headlines, pull quotes, and section titles where its contrast and tall proportions can shine. It also fits premium branding systems—logotypes, beauty and fashion collateral, and packaging—where a refined, curated voice is desired. For longer passages, it works best in well-spaced editorial layouts where its delicate details remain clear.
The overall tone is poised and upscale, with a contemporary editorial sensibility. Its glossy contrast and slender detailing evoke fashion, luxury, and cultural publishing, feeling more boutique and curated than utilitarian.
The design appears aimed at delivering a modern, high-end contrast look with crisp structure and a controlled, editorial rhythm. It prioritizes elegance and visual sophistication, pairing slim hairlines with stable verticals for a composed, fashion-oriented presence.
The contrast relies on very thin connecting strokes and fine interior shaping, giving the face a brilliant, high-end sparkle at larger sizes. In running text, the tight apertures and delicate hairlines create a sophisticated texture that favors composed layouts and generous spacing.