Sans Normal Logey 8 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Cadmium' and 'Gimbal Grotesque' by AVP, 'Moveo Sans' by Green Type, 'Avenir Next Paneuropean' by Linotype, 'Fact' by ParaType, 'Core Sans N' and 'Core Sans NR' by S-Core, 'Corbert Compact' by The Northern Block, and 'Rehn Condensed' by moretype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, event graphics, sporty, punchy, confident, dynamic, playful, impact, energy, emphasis, approachability, brand presence, rounded, blocky, compact, soft corners, oblique.
A heavy, oblique sans with rounded, compact bowls and broadly squared outer silhouettes. Strokes are thick and steady with minimal modulation, and terminals are clean and blunt, giving the letters a dense, poster-like color. Curves are smooth and slightly compressed, counters stay open despite the weight, and joins are sturdy, producing a strong, cohesive rhythm across caps, lowercase, and numerals.
Best suited to short, high-impact settings such as headlines, posters, sports and team branding, product packaging, and promotional/event graphics where a strong, slanted voice is desirable. It can also work for short UI labels or callouts when you want emphasis, though the dense weight favors display sizes over long reading.
The overall tone is energetic and assertive, with a sporty, action-oriented slant that reads as bold and upbeat. Its chunky forms and softened corners keep it friendly rather than aggressive, making it feel both confident and approachable.
Likely designed to deliver maximum impact with a forward-driving stance: bold enough for attention, rounded enough to stay approachable, and consistent enough to hold together in large blocks of text for marketing-style typography.
Diagonal letters (like A, V, W, X, Y) and rounded shapes (O, Q, C, G) show a consistent forward lean and robust geometry, which helps maintain visual momentum in words. Numerals match the same compact, thick-set construction for a unified typographic voice in mixed text.