Serif Contrasted Upli 7 is a regular weight, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, magazines, fashion, branding, packaging, editorial, luxury, dramatic, refined, editorial elegance, luxury signaling, display impact, modern classic, hairline, didone-like, vertical stress, crisp, high-waisted.
A high-contrast serif with razor-thin hairlines and strong, weighty stems, producing a crisp black-and-white rhythm. Serifs are sharp and finely tapered with minimal bracketing, and the overall construction feels tightly controlled and upright with vertical stress. Uppercase proportions are stately and slightly narrow in impression, while lowercase counters stay relatively compact; joins and terminals resolve into clean, pointed finishes. Numerals echo the same contrast and elegance, with pronounced thick–thin transitions and delicate internal detailing.
Best suited to display applications where its contrast can shine—magazine headlines, fashion and beauty branding, luxury packaging, and hero typography on websites or campaigns. It can also work for short editorial subheads and pull quotes where a refined, high-drama serif voice is desired.
The tone is polished and high-end, projecting an editorial, runway-like sophistication. Its sharp contrast and precise finishing read as confident and dramatic rather than casual, giving text a distinctly luxe, formal presence.
The design appears intended to deliver a contemporary high-fashion serif look: maximum contrast, precise hairlines, and clean, sharp serifs that create an elegant, premium typographic signature for modern editorial and brand settings.
In running text the hairlines become a defining feature, creating sparkle and an airy texture, especially around diagonals and cross-strokes. The design favors elegance over ruggedness, with a composed rhythm and a pronounced thick/thin cadence that stands out at display sizes.