Sans Superellipse Wugi 3 is a very bold, wide, medium contrast, upright, tall x-height font visually similar to 'EastBroadway' by Tipos Pereira (names referenced only for comparison).
Keywords: headlines, posters, logotypes, packaging, signage, techy, industrial, assertive, futuristic, sporty, impact, modernity, utility, branding, systematic, squared-round, compact, blocky, rounded corners, uniform strokes.
A heavy, block-built sans with squared-round (superellipse) geometry and consistently rounded outer corners. Strokes are largely uniform with minimal modulation, creating a sturdy, low-detail silhouette. Counters tend to be rounded-rectangular and tightly enclosed, while terminals are flat and crisp, giving a clean, machined finish. The overall rhythm is compact and dense, with broad proportions and simple internal shapes that stay legible at display sizes.
Best suited for headlines, posters, and branding where impact and a techno-industrial flavor are desired. It also fits signage, packaging, and product graphics that benefit from compact, high-contrast silhouettes and a sturdy, modern voice; for long-form text it will feel dense and attention-grabbing.
The tone is bold and no-nonsense, with a distinctly technical, engineered feel. Its squared curves and tight counters evoke digital interfaces, industrial labeling, and sport-inspired wordmarks, projecting strength and modernity rather than warmth or delicacy.
The design appears intended to deliver a strong, contemporary display voice built from rounded-rectangle forms, prioritizing uniformity, punch, and a clean technical aesthetic. It emphasizes bold presence and consistent geometric structure across the character set for confident, graphic typography.
The lowercase shows a tall x-height and simplified forms that keep texture even in continuous text, while the uppercase reads especially rigid and geometric. Numerals follow the same squared-round construction, reinforcing a consistent, utilitarian system across letters and figures.