Sans Superellipse Hobaj 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Schnebel Sans ME', 'Schnebel Sans Pro', and 'URW Form' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, playful, bold, modern, impact, headline, clarity, simplicity, approachability, blocky, chunky, compact, dense, rounded corners.
The design is a stout, heavy sans with rounded-rectangle logic throughout: corners are softened, bowls are squarish, and curves often resolve into superellipse-like shapes. Strokes are broadly even, terminals tend to be flat or gently rounded, and counters are compact, producing a dense, poster-ready texture. Proportions are steady and upright, with simplified forms and minimal modulation that emphasize clarity at large sizes.
Best suited for headlines, posters, packaging, branding marks, and other display typography where strong visual impact is needed. It should also work well for short UI or marketing statements, signage, and social graphics, especially where a friendly but forceful tone is desired rather than long-form reading.
This typeface feels punchy and confident, with a friendly, upbeat voice rather than a formal one. Its heavy, rounded construction gives it an approachable, modern tone that reads as energetic and slightly playful in display settings.
The letterforms appear designed to maximize presence and legibility in attention-grabbing contexts, using simplified geometry and generous weight to hold together at a glance. The rounded-rectangular construction suggests an intention to feel contemporary and approachable while remaining highly assertive.
The uppercase set reads especially compact and monumental, while the lowercase introduces more personality through simplified shapes and tight counters. Numerals match the same blocky, rounded-rectangle rhythm, keeping the overall color consistent in mixed alphanumeric settings.