Sans Normal Kyduj 2 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Nolan' by Monotype, 'John Sans' by Storm Type Foundry, 'Artford' by Synthview, and 'Nova Pro' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, punchy, energetic, friendly, retro, attention, momentum, impact, approachability, display, oblique, rounded, soft corners, compact counters, high impact.
This typeface uses heavy, oblique letterforms with broad proportions and rounded, softened corners. Strokes are largely uniform with gently modulated curves, producing sturdy bowls and compact interior counters in letters like O, B, and e. Terminals tend to be blunt and slightly tapered, and the overall construction favors smooth, geometric arcs over sharp junctions. Spacing appears relatively tight for a display style, creating dense, cohesive word shapes at larger sizes.
Best suited to headlines, posters, and branding where a strong, slanted silhouette adds urgency and motion. It works well for sports or fitness identities, product packaging, and promotional graphics that need high impact and quick readability at large sizes. Short subheads and callouts can benefit from its dense, cohesive texture, while long-form body text may feel heavy.
The overall tone is bold and kinetic, with an assertive slant that suggests motion and momentum. Rounded forms keep the voice approachable rather than aggressive, giving it a sporty, promotional feel that can read as slightly retro. In text settings it projects confidence and immediacy, suited to attention-grabbing messaging.
The design appears intended as an impact-driven, oblique sans for display use, combining geometric roundness with weight and forward slant to create a sense of speed and confidence. Its softened corners and simplified lowercase aim to keep the tone friendly and contemporary while remaining unmistakably attention-forward.
The numeral set matches the heavy, rounded construction and maintains strong presence in running text. The oblique angle is consistent across uppercase and lowercase, and the lowercase shows a single-storey a with compact, simplified forms that reinforce the display-oriented rhythm.