Sans Normal Lubep 3 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Gimbal Grotesque' by AVP; 'Core Sans N', 'Core Sans N SC', and 'Core Sans NR' by S-Core; and 'Mundial' by TipoType (names referenced only for comparison).
Keywords: headlines, posters, sportswear, branding, packaging, sporty, energetic, confident, punchy, contemporary, impact, motion, emphasis, modernity, clarity, oblique, geometric, rounded, compact, blocky.
A heavy, oblique sans with broad proportions and rounded geometry. Strokes stay largely uniform, producing dense, dark letterforms with smooth curves and blunt terminals. Counters are generous for the weight, while joins and intersections (notably in diagonals and bowls) create sturdy, slightly compressed interior shapes. The rhythm is consistent and forward-leaning, with sturdy capitals and a compact, utilitarian lowercase that keeps curves tight and legibility stable at large sizes.
Best suited to headlines, posters, and high-impact display settings where weight and slant can carry the message. It also fits branding systems that want a sporty, contemporary voice—such as apparel, event graphics, packaging, and promo materials—especially when set large and with comfortable spacing.
The overall tone is assertive and kinetic, with a forward slant that reads as fast and modern. Its thick, rounded construction feels friendly but forceful, landing in a space that suggests action, momentum, and confident emphasis.
This design appears intended to deliver maximum impact with a streamlined, geometric sans structure and a built-in sense of motion. The combination of strong weight, rounded forms, and oblique angle suggests a focus on attention-grabbing, energetic communication rather than long-form text.
Capitals present a strong billboard-like presence, while the lowercase retains simple, single-storey forms and clean construction that keeps the texture even. Numerals match the same bold, oblique stance with clear silhouettes and minimal ornamentation.