Sans Normal Sedad 2 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, product design, branding, packaging, signage, friendly, modern, clean, approachable, casual, approachability, clarity, neutrality, modernization, rounded, geometric, monoline, soft corners, open apertures.
A rounded, monoline sans with soft, squared terminals and a clear geometric backbone. Curves trend toward circular and elliptical forms, while straight strokes end with gentle rounding that keeps the texture even and calm. Counters are roomy and apertures are generally open, supporting clarity in both uppercase and lowercase. Proportions feel balanced and contemporary, with a steady rhythm and consistent stroke behavior across letters and numerals.
Well-suited for user interfaces, app and web typography, and general product communication where a clean but friendly sans is needed. It also fits brand identities, packaging, and signage that benefit from a rounded contemporary look without feeling overly stylized.
The overall tone is warm and approachable, with a modern, easygoing feel. Rounded endings and smooth curves reduce visual sharpness, giving the font a friendly voice suited to conversational copy and welcoming interfaces.
The design appears intended to provide a modern, broadly legible sans with a softer personality than a strictly technical geometric. Its rounded terminals and open shapes aim for clarity and comfort in everyday reading while maintaining a tidy, contemporary structure.
The numerals follow the same rounded, geometric logic as the letters, creating a cohesive system for mixed text and UI use. The uppercase reads cleanly and stable, while the lowercase maintains a simple, unpretentious character that stays legible at typical text sizes.