Sans Superellipse Ordaj 7 is a bold, normal width, low contrast, upright, tall x-height font visually similar to 'Bosphorus Variable' by Bülent Yüksel; 'Epoca Pro' by Hoftype; and 'Bitner', 'Kobern', 'NuOrder', and 'Syke' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, ui labels, modern, confident, friendly, clean, robust, impact, clarity, approachability, modernity, utility, geometric, rounded, soft corners, compact bowls, wide apertures.
A heavy, geometric sans with rounded-rectangle (superellipse-like) curves and consistently blunt terminals. Strokes are even and sturdy, with generous counters and open apertures that keep the dense weight from clogging. The lowercase shows a tall x-height with compact ascenders/descenders, creating a strong, blocky text color. Round letters (o, c, e) read as softly squared, while diagonals (v, w, x) are crisp and straight, giving a tidy, engineered rhythm.
Well suited to headlines, posters, and brand marks that need a bold, contemporary presence with approachable geometry. It also works for signage and UI labels where strong silhouettes and open counters help at a glance, especially in short to medium text blocks.
The overall tone is modern and confident, with a friendly softness from the rounded geometry. It feels sturdy and straightforward rather than delicate, projecting clarity and approachability while still reading as contemporary and professional.
The design appears intended to deliver a high-impact geometric sans that stays readable by combining heavy strokes with open counters and rounded-square forms. The tall lowercase and consistent terminal treatment suggest a focus on clear, modern typography that remains friendly and utilitarian across display and interface contexts.
Spacing appears balanced and slightly generous for the weight, helping multi-line text stay legible. Numerals are solid and simple, matching the uppercase’s uniform, graphic presence and supporting clear display settings.