Sans Normal Uldur 5 is a regular weight, wide, medium contrast, upright, normal x-height font visually similar to 'Beatrice Deck', 'Beatrice Display', and 'Beatrice Headline' by Monotype (names referenced only for comparison).
Keywords: branding, ui design, signage, editorial, packaging, clean, modern, neutral, technical, friendly, clarity, versatility, modernity, neutrality, geometric, open, crisp, balanced, monoline-ish.
A clean, geometric sans with largely circular bowls and smoothly drawn curves balanced by straight-sided stems. Strokes read mostly even with subtle modulation, and terminals are crisp and unadorned. Counters are open and round (notably in O/C/G and 6/8/9), while diagonals in A/V/W/X are sharp and well aligned. The lowercase shows a compact, functional construction with a single-storey a and g, a short-shouldered r, and straightforward punctuation-like dots, producing an even, steady texture in running text.
Well suited to brand systems seeking a clean, modern voice, as well as interface typography where clarity and consistency matter. The wide, open shapes also lend themselves to signage and packaging, while the steady rhythm can support editorial headlines and short-to-medium passages of text.
The overall tone is contemporary and matter-of-fact, combining a precise, engineered feel with approachable roundness. Its restrained detailing and consistent geometry make it feel objective and dependable rather than expressive or decorative.
Likely designed to provide a versatile, contemporary sans that reads clearly across display and text contexts. The emphasis on round geometry, open counters, and crisp terminals suggests an intention to balance neutrality with a subtly friendly, modern character.
The numeral set appears clear and modern, with rounded forms in 0/8/9 and a simple, legible 1 and 7. Uppercase and lowercase maintain a consistent geometric logic, helping headings and mixed-case text feel cohesive.