Sans Normal Oslan 4 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Post Grotesk' by Monotype and 'Figgins Sans' and 'Figgins Standard' by Shinntype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, solid, maximum impact, clear labeling, modern branding, high legibility, display emphasis, rounded, geometric, clean, compact, blocky.
A heavy, geometric sans with broad proportions, large counters, and smoothly rounded curves that keep dense text from clogging. Strokes are consistently thick with minimal modulation, and terminals are clean and mostly squared off, giving the shapes a sturdy, engineered feel. Round letters like O, C, and G are built from near-circular forms, while diagonals in A, V, W, X, and Y are wide and stable, contributing to a strong, even rhythm. Lowercase forms appear straightforward and robust, with a single-storey g and compact, utilitarian details that prioritize impact over delicacy.
Well suited to headlines, posters, and large-scale messaging where strong presence and quick readability matter. It also fits branding and packaging that need a modern, dependable voice, and works for signage or UI callouts where bold labels must remain clear at a glance.
The overall tone is bold and direct, with a friendly, contemporary clarity. Its rounded geometry and generous internal space keep it approachable, while the sheer weight and width communicate authority and emphasis.
Likely designed as a high-impact, geometric sans for display-driven communication, balancing strong weight with rounded construction to stay legible and approachable. The consistent, simplified forms suggest an emphasis on clarity, cohesion, and visual punch across letters and figures.
At display sizes it reads as clean and assertive, and in longer lines it maintains legibility thanks to open apertures and large counters. The numerals match the letterforms in heft and simplicity, reinforcing a cohesive, no-nonsense texture.